Great American Media Unveils Spanish-Language Streaming Platform

Great American Media has announced the launch of a new streaming service, Pure Flix Familia, scheduled to debut in 2026. This dedicated Spanish-language platform will provide values-based entertainment, featuring original movies, series, and curated content entirely in Spanish. The initiative aims to cater to the needs of families who share similar values, addressing a significant audience that has often been overlooked by mainstream media.

The announcement, made on December 1, 2025, establishes Great American Media as a unique player in the entertainment landscape. The company has positioned itself as the only entertainment entity focused on creating a multi-platform ecosystem centered on faith, family, and country. While Pure Flix remains its flagship streaming service, Pure Flix Familia marks a strategic expansion designed to meet the demands of a growing Spanish-speaking audience.

Bill Abbott, President and CEO of Great American Media, emphasized the importance of this new venture, stating, “We are expanding our streaming footprint with purpose. Families deserve a place where the content they watch reflects what they believe.” He added that the launch would serve a rapidly growing community committed to faith and family values, which has been underserved in the current entertainment market.

Expanding the Entertainment Landscape

Great American Media is already recognized for its dedication to faith and family entertainment, with a portfolio that includes the Great American Family network, known for its original Christmas movies and romantic comedies. The company also operates Great American Pure Flix, a leading streaming service focused on similar themes, and Great American Faith & Living, an unscripted companion network.

The new platform, Pure Flix Familia, is seen as an essential step in the company’s long-term strategy to provide diverse entertainment options that resonate with a broad spectrum of families. Abbott’s vision for the service is clear: “Pure Flix Familia is an extension of our mission and a declaration that we are here to serve every family who wants entertainment they can trust.”

This initiative reflects a growing trend in the entertainment industry, where companies are increasingly recognizing the importance of catering to niche markets. By focusing on values-based content in Spanish, Great American Media aims to create a welcoming environment for families seeking relatable and meaningful entertainment.

Connecting with Diverse Audiences

The launch of Pure Flix Familia not only positions Great American Media as a leader in faith-based entertainment but also underscores its commitment to inclusivity. As the Spanish-speaking population continues to grow, the demand for culturally relevant content is more pronounced than ever. This platform aims to fill that gap by offering programming that aligns with the beliefs and values of millions of families.

Great American Media was founded in June 2021 by Abbott and a consortium of family offices in the United States. The company is available through various channels, including cable, streaming on Pure Flix, YouTube TV, and the GFam+ app, which allows viewers to access content anytime and anywhere.

With the launch of Pure Flix Familia, Great American Media is set to redefine the landscape of family-oriented entertainment and expand its reach to include a vital segment of the audience that seeks content reflective of their values and culture. As the entertainment industry evolves, this initiative highlights the importance of diversity and representation, ensuring that all families can find trustworthy and relatable entertainment.